Strategy Canvas for Platform Businesses

As Richard P. Rumelt puts it in Good Strategy/Bad Strategy, “the core of strategy work is always the same: discovering the critical factors in a situation, and designing a way of coordinating and focusing actions to deal with these factors.” The Platform Business Strategy Canvas is the perfect tool to coordinate and focus actions on the critical factors in the strategy for a platform business (e.g. marketplace).

The Platform Business Strategy Canvas is the companion to:

In the first chapters of the book, we discover the critical factors in a platform business:

  • the core job,
  • the network effects,
  • ways to overcome the chicken and egg problem, and
  • the fundamental product risks (value, usability, feasibility).

The Platform Business Strategy Canvas helps you put them together and play them against each other to craft a successful strategy.

Platform Business Strategy Canvas
Platform Business Strategy Canvas

Get the Platform Business Strategy Canvas

Get in touch to obtain a digital, high-resolution copy of this strategy canvas.

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Get the book

The book is expected to be out later this year, under the Sense & Respond Press imprint.

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Sign up for a workshop

I run an online, half-day workshop on product strategy for platform businesses. It follows the same structure of the book and is highly interactive and hands-on. I’ve done it as part of world-class product management events, like Productized and JAM, with an NPS of 57.

Get in touch if you’d like to:

  • know about upcoming editions of the workshop;
  • discuss the possibility of running a workshop for you and your team.