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João Craveiro
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Tag: Marty meets Martin

2018-05-05

A Product is a Product: Product Management Is Not Just Software!

When defining the job of a product manager, at least one of two definitions always pops up. The first one (chronologically speaking) is from the original edition of Marty Cagan’s indispensable book Inspired: How to Create Tech Products Customers Love; Marty…

2017-11-18

Marty Meets Martin: Connecting the Two Triads of Product Management

When defining the job of a product manager, at least one of two definitions always pops up. The first one (chronologically) is from the original edition of Marty Cagan’s indispensable book Inspired: How to Create Tech Products Customers Love; Marty describes…

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2017-11-18

Marty Meets Martin: Connecting the Two Triads of Product Man...

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